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Why You Probably Suck At Twitter (You Don’t Cheat)

A couple of days ago I received an email encouraging me to cheat. It was from Twitter. Here is the pertinent part of the message: Twitter was offering two methods of advertising. Neither involved any sort of ad placement or banner placement. Rather they offered: Promoted Accounts  Promoted Tweets Why is this cheating? Because, whether you realize it or [...]

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On the Internet, Nobody Knows if You’re a Dog…or a Robot

Earlier this year, the Web Ecology Project (WEP, an interdisciplinary research group focusing on using large scale data mining to analyze the system-wide flows of culture and community online) ran an interesting experiment on Twitter. The picked a specific networked group of 500 people who all had similar interests in a topic. Here is a [...]

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The Anticipation of Being Re-Tweeted

I previously wrote about the gamification of social media services in a piece entitled: You’re Being Played By Twitter. The article touched on the use of engagement statistics and feedback loops in order to draw users deeper into the services provided. Essentially, Twitter, Facebook, Google+, etc  all manipulate the egos of users in order to [...]

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Lawyers: You’re Being Played By Twitter

There doesn’t seem to be much available out there about Social Media (SM) from a gamification perspective that is accessible to regular users as opposed to designers or math-types. Certainly not for the legal crowd. Many in the online legal world are generally unaware of the concept and how it applies to the functioning of Social [...]

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