There is nothing worse than reading a brief that is filled to the brim with over-the-top exposition and exploitative narrative detail. It does not bolster your argument – it dampens your argument.

Forcing a reader to navigate sentimental adjectives and impassioned turns of phrase removes the focus of the brief from your argument to your prose.

While such a tactic might hold some weight when making an oral argument before a jury, it comes across as amateurish and impertinent when delivered in a written brief to a court.

It’s not that you shouldn’t attempt to write boldly or with zeal, but rather any creativity in your writing should be expressed by means of carefully constructing and crafting your arguments – funneling the reader to a compelling conclusion.

More steak, less sizzle.

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